Using blockchain technology for dating is a rather novel idea. More importantly, rather than branding itself as the trailblazer, the focus of the Amore project is to offer a platform that is user-centric and service-oriented. Using integrated blockchain, we can solve a wide range of issues that are plaguing the typical centrally controlled popular dating apps and sites. From the perspective of the end-user, the biggest benefit that the Amore platform offers is its decentralized nature that ensures that there is no conflict of interest and that all the features and functions of the platform are user-centric and to an extent even user-generated.